Dividing the trade fair stand into various promotional and product worlds with live demonstrations and participatory activities, as well as a large catering and lounge area. Implementation A two-level stand which makes an impact from a distance. The central design elements are the 6-m high walls, which separate the individual promotional and product worlds but are still open to the public from the hallway and the interior of the stand. The laminated large-scale prints from the SCHILLING Werbetechnik workshop create an individual ambience for every product world. The diverse floor coverings from customer production and promotional areas with live demonstrations are designed to match the product worlds and create a stylish atmosphere.